Strategy Development.

Tailored consulting covering business development, brand building, marketing planning & transformational programmes.

Getting strategy into action

It begins with a vision – what your business could be. A vision helps direct the organisation, steer decisions and secure internal alignment. But a vision with no plan is a dream – strategy is about how to achieve that vision and planning methodically how to deploy resources and prioritise activity. We work closely with your team providing objective input and an external perspective – using our tested 4-stage approach.

What we do.

Business review

Market analysis, insight & planning

Facilitation of strategy development

Cross-functional Implementation

With experience across multiple sectors, our team brings the outside inside with a laser sharp focus on getting strategic plans into action by gaining clear alignment and through robust implementation planning.

Recent work.

Lexus Europe

Automotive

Europe

Customer experience strategy

The automotive sector faces transformational change from the impact of technology, regulation and changing customer attitudes. Lexus are reshaping their operations to deliver a 21st century, premium customer experience. Through a ‘Future Back’ approach – a combination of research, insight gathering and a process of bringing the outside-inside – we initiated a programme that will inform the strategic actions required to deliver class-leading CX and maintain premium positioning for Lexus.

RMD Kwikform

Construction

UK International

Marketing strategy

Marketing was identified as an area for major development to support RMDK’s international growth strategy. Our consultants created a blueprint for a new marketing organization covering structure, roles and responsibilities. This included identifying the strategic pillars required in terms of marketing activity such as brand, website and CRM. Subsequent workstreams included providing input for RMDKs Marketing Vision 2020-24.

RMD Kwikform

Construction

UK International

Marketing strategy

Marketing was identified as an area for major development to support RMDK’s international growth strategy. Our consultants created a blueprint for a new marketing organization covering structure, roles and responsibilities. This included identifying the strategic pillars required in terms of marketing activity such as brand, website and CRM. Subsequent workstreams included providing input for RMDKs Marketing Vision 2020-24.

Want to know more?
Let’s chat.

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